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Getting Heard! Growing your audience

“Getting Heard! Growing your audience" is bought to you by Perceptive Flow, our third Digital Salad event. We’re delighted to announce that our speaker will be Albert Hogan, Director, Group Marketing & Audiences,  from Penguin Random House UK. Albert has extensive experience of the entertainment sector having worked in film, music and publishing. Albert heads up Group Marketing and Audience Development at the world’s leading publisher Penguin Random House and is responsible for the audience strategy for brands Penguin, Puffin and Ladybird.

Who spoke

Albert Hogan

Albert Hogan

Penguin Random House Logo

Albert has extensive experience of the entertainment sector having worked in film, music and publishing. Albert heads up Group Marketing and Audience Development at the world’s leading publisher Penguin Random House and is responsible for the audience strategy for brands Penguin, Puffin and Ladybird. Previously as Head of Digital Strategy at Universal Pictures he worked on film franchises including Despicable Me, Fast & Furious, Fifty Shades of Grey and Jurassic World. His time in the music world saw him working directly with artists like Miley Cyrus, Brian Wilson and Demi Lovato. 

@alberthogan

Tue 22 November 2016

6:30 PM to 9:00 PM

About The Event

“Getting Heard! Growing your audience" is bought to you by Perceptive Flow, our third Digital Salad event.


We’re delighted to announce that our speaker will be Albert Hogan, Director, Group Marketing & Audiences,  from Penguin Random House UK.

Albert has extensive experience of the entertainment sector having worked in film, music and publishing. Albert heads up Group Marketing and Audience Development at the world’s leading publisher Penguin Random House and is responsible for the audience strategy for brands Penguin, Puffin and Ladybird.

Previously as Head of Digital Strategy at Universal Pictures he worked on film franchises including Despicable Me, Fast & Furious, Fifty Shades of Grey and Jurassic World. His time in the music world saw him working directly with artists like Miley Cyrus, Brian Wilson and Demi Lovato.

Albert will talk to us about his experiences with digital strategy in his current role and the future of publishing in a digital age. 


Don’t miss out on what promises to be a great event with plenty of discussion and insights from our industry expert.

*Please note, this is an event for brands.

If you have any questions on this event please feel free to contact Sara Foxley via sara.foxley@perceptiveflow.com. 

Please keep in touch via @_DigitalSalad #DigitalSalad

Agenda

Agenda

  • 18:30 Welcome Drinks (available FREE from the bar)
  • 19:15 Introduction by Mark Mars, Managing Director, Perceptive flow
  • 19:30 Talk by Albert Hogan, Director, Group Marketing & Audiences – Penguin Random House UK
  • 20:00 Q&A 
  • 20:15 Networking drinks

Please note: There will be an opportunity after the talks to have a drink and a chat, so don't rush away.  

Who Should Come?

This event is designed for In-house Marketing professionals, whether you are looking to reach new audiences, improve audience engagement, find what social media suits your customers best, build awareness or grow customer loyalty, this event is a 'must attend'. We look forward to seeing you.

Where?

This free event will take place at: Milk Bar, Reading on Tuesday 22nd November, starting at 6.30pm. 

Contact Us

Please get in touch using the contact form to the left and we will reply as soon as possible. Alternatively you can reach us on the details below.

 @_DigitalSalad